About Us
Brand
Philosophy
The core philosophy of i-Yoo lies in "co-creation." We firmly believe that every piece is not just an expression of the designer's creativity but also a collaborative effort with our clients. At i-Yoo, every design is born from the joint efforts of "I" and "You." Through meaningful communication and understanding, we work with each client to explore their unique style and create one-of-a-kind nail art that is truly personalized. This is not a one-sided creation but a masterpiece crafted together, hand in hand.
Our
Story
The name i-Yoo carries a dual meaning:
The combination of "I" and "Yoo" sounds like "I and You," symbolizing "us together." This reflects the brand's commitment to putting clients at the heart of everything, emphasizing the collaborative relationship between the designer and the client. We believe the best creations stem from mutual exchange and understanding, rather than one-sided output.
At the same time, i-Yoo resembles a delightful exclamation, like the feeling of seeing a finished piece and naturally saying, "Oh wow, this is so cute!" This captures the sense of surprise and joy we hope to bring to every client.
i-Yoo is a people-centric brand that values the importance of design and communication. Through this name and philosophy, we aim to let every client feel the warmth of being truly valued, as well as the unique satisfaction and pride that comes with their personalized creation.
This is i-Yoo—the beauty of creation shared by "me" and "you" together!